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Search Engine Optimization Workshop - Durban
Wed Feb 6 9am – 3pm
(Harare)
Durban, South Africa (map)
Calendar: Joomla JournalEmail-to-Blog
Search Engine Optimization Workshop
This course is relevant for website owners, designers, business owners and company marketers.
Time: 9:00 to 16:00pm
Included are :
* refreshments on arrival and a midmorning tea/coffee break with snacks
* lunch
* mid-afternoon tea/coffee/juice break
* Notes for the course
COURSE CONTENT:
Introduction:
What are search engines?
How does Google Work?
Why is it so important to succeed online?
Competitor Analysis
Target Audience Analysis
Techniques of raising your Page Rank & Popularity
internal links
external links
quality content and copy writing
submitting your sites to search engines
blogs
site maps
meta tags
meta descriptions
keyword research
email newsletters
images and alt tags
Misspellings
Brief overview of content management systems
How they can save you money and keep your site “alive”
Cost: R2,500 pp
* Plus Travel Expenses where necessary.
10% discount if more than one person attending the course from the same organisation OR
20% discount for registered charities
Phone: (035) 7724-555 / (035) 7722-712
International requests are welcome as travel costs are minimal if the group is a sufficient size.
For more information about our other training courses see http://www.sling-shot.co.za
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